CPM-Based ROAS Calculator

Project your funnel performance & return on ad spend in real-time

Campaign Inputs

$
$
%
%
%
$

Return on Ad Spend

0.00x

Total Revenue

$0

Total Profit

$0

CPM

$0

CPC

$0

CPL

$0

CPA

$0

Funnel Breakdown

Total Budget

Starting investment

$0

Impressions

Budget / CPM × 1,000

0

Clicks

Impressions × CTR

0

Leads

Clicks × Lead Conv Rate

0

Sales

Leads × Close Rate

0

Revenue

Sales × AOV

$0

Projections are estimates based on provided inputs and may vary from actual results